Customizing your office 365 email signature is a powerful and highly versatile marketing tool that can boost your business engagement, build interest in your brand and increase traffic. With a customized email signature from xink.io, you can add marketing details in the form of clickable banners or call to actions buttons targeted at a specific audience just below your contact details.
A professional email signature banner can be a great way to share updates about your business achievements. It can also be used to promote your business content and simply state your values to your customers and prospective customers thereby increasing their interest and driving traffic for your campaigns. The signature can be targeted at a specific audience based on their locations, preferences, and interests. This provides a simple but highly effective way to generate and optimize leads while improving conversion.
If you use a versatile Office 365 email signature design tool for this, you will be able to trace and monitor leads generated from your email signatures and this can be an effective way to measure the performance of each of your marketing campaigns. This data can also prove valuable for improving your future email marketing campaigns using various metrics. You not only get to see who clicks your signature banners but also get to see which email client is the most preferred option for your target audience and so on. You will also be able to measure the performance of each employee and see which of them is generating more leads through their email signature.
All of these reasons and more is why you should consider adding a professional customized email signature banner to your future marketing campaigns. With tailored signatures like this, you can be guaranteed of optimum return on investment even at very low marketing costs.